The Right Social Media Strategy for Your Business—with Katie Brinkley - 125
What’s the best way to market your business on social media? Are you posting on every available platform but not seeing results?
Katie Brinkley is the Social Media Strategist and Coach behind Next Step Social Communications, a firm that helps small businesses, real estate agents, construction companies and homebuilders build out their social media presence. With 15 years of experience in the space, Katie has developed an expertise in helping entrepreneurs leverage social media to find new leads, build community and grow sales.
On this episode of Wickedly Smart Women, Katie joins Anjel to explain what inspired her niche in social media for the home industry and how saying no to other opportunities elevated her business. She describes how to choose the best social media strategy for your business, challenging you to focus on one platform and show up fully for your ideal clients there. Listen in for insight on treating yourself like your best client and find out how learning to say no and delegate is helping Katie’s business grow!
What You Will Learn
Katie’s early experience using social media to build connections quickly
What inspired Katie’s niche in serving real estate professionals
How getting laid off and having her second daughter made Katie an accidental entrepreneur
Katie’s challenge around trying to do everything in her business
Katie’s internal process for deciding when to say no to an opportunity
Why Katie suggests focusing on ONE social media platform
How to choose the best social media platform for your business based on your ideal client
The support system that helped Katie build a business with a newborn at home
How Katie learned to treat herself like her best client
How Katie decides when to hire a team member and what to delegate
Connect with Katie Brinkley
Rocky Mountain Marketing Podcast
Resources
Nancy Marmolejo on Wickedly Smart Women EP013
Connect with Anjel B. Hartwell
Wickedly Smart Women Facebook Community
Wickedly Smart Women on TeePublic
The Wealthy Life Mentor on Facebook
Email listeners@wickedlysmartwomen.com
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